Design for the Undefined
We don’t follow gravity. We create new orbits
2025
We are not a studio. We are a stellar field.
We Don’t Orbit the Center
We Believe
We build gravitational systems for future-facing brands.
Services
Culture expands from the edges
The future belongs to those who build their own coordinates
We don’t do pretty
— we do presence
You don’t need permission to exist
— you need clarity to expand
Brand Positioning & Narrative
Visual Identity & Ecosystems
Art Direction & Campaign Rollouts
Cross-cultural Activation
Spatial/Experience Concepting
The Crew Behind the Constellations
“Constellation Makers”
Ting
Founder & Creative Director
Ting
Founder &
Creative Director
BOOOOOOOOM
Make it fun
Wild spirit. System builder. Constellation thinker.
Nyx
Brand Strategist
Nyx
Brand Strategist
BOOOOOOOOM
Make it fun
Language sculptor. Rational thinker. Brings structure to narrative.
Jynx
Art Director
Jynx
Art Director
BOOOOOOOOM
Make it fun
Visual architect of presence and volume.
Tiffany
Project & Orbit Manager
Tiffany
Project & Orbit Manager
BOOOOOOOOM
Make it fun
Flow keeper. Time bender. Master of team gravity.
Plum
Production Specialist
Plum
Production Specialist
BOOOOOOOOM
Make it fun
The executor of earthly manifestation. From concept to physical presence.
X
Digital Experience Designer
x
The Eaters
BOOOOOOOOM
Make it fun
Interface builder. Movement orchestrator.
Selected case studies of brands
evolving into new systems
“Orbits in Motion”
Identity
Model
Frame
Visual
Identity
Visuals play, but the game is serious. No one knows the rules — and that’s the fun.
3D
Design
They follow trails that weren’t there before. Sometimes they just invent the terrain.
Jump
Cut
They zoom in until it trembles. Every frame has a story to tell.
We thought we were making a template.
Turns out we were making a field — full of noise, joy, scrolls, and crumbs. We mapped it, played in it, animated it, then gave it away.
8
Scouts involved
zero harmed, all empowered
327
Popcorns moved
chessboard strategy at its finest
9
Signals received
2 were pinecones, 1 was edible
100%
Built in the field
under trees, over scroll triggers
Start a fire
Ready to bend gravity?
Send smoke
© 2025 Design for the Undefined.
ANKAA LEB